In our initial intention to create awareness for more people to visit their own country, we have also created a creatively striken ads- Explore the Backyard of Malaysia.

Our initial goals was to help people to understand the beauty of Malaysia and to explore it instead of choosing an international country to explore. When it went to Singapore, it caused people to stirred and turned to looked at this ad. Some say it’s creative but some said it’s obscene of the ad showing the back view of 5 stewardess.

The ad is created to disturbed your mind but the initial message that Firefly has on it is just one- Explore the backyard of Malaysia!

In rewards to that, Singapore’ TODAY has chosen the ads as THE AD OF THE YEAR 2009. Congratulations to our designing team! (we have our own in-house design team).

Bravo and certainly many of you will await our next ‘disturbing’ ads right?

Thank you for your support!