BANGKOK, 29 May 2010 (NNT) — Despite the political turmoil in Thailand, Malaysian community airline Firefly continues its regular flights to Ko Samui while aiming to increase the flight frequency in October.

According to Firefly’s Head of Marketing and Communication Angelina C Fernandez, the number of passengers traveling from Kuala Lumpur to Ko Samui in Surat Thani province remains unaffected by the Thai political situation. The airline currently sees an average passenger volume of 75% on weekdays and full bookings on most weekends. Ms Fernandez explained that this was because Firefly headed straight to Ko Samui without stopping by in any rally-affected zones.

The marketing chief added that, in October this year, the airline planned to increase its flights to Ko Samui from four flights per week to seven, expecting to help promote tourism between the popular island of Thailand and the Malaysian capital of Kuala Lumpur.

Firefly, a subsidiary of Malaysian Airlines, also flies from Penang to Phuket, besides its Kuala Lumpur-Ko Samui route.

Subang, 14 Jan 2010 – Firefly is picking up its new year’s pace from where it left last year by increasing the frequency of flights from Subang to Singapore to cater to the current high demand on that route. 

The new 5th frequency flight is now open for sale and the service will commence
from 28 March 2010, Firefly said in a statement today.

To celebrate the added frequency, Firefly is offering a promotional fare from
Subang to Singapore, from as low as RM100.

The current promotion also covers flights to all destinations from as low as RM50 and RM100 for domestic and international travels respectively. The special fare offer runs from now until Jan 21 for the travel period from Jan 21 to Oct 30 2010. 

Promotional seats are limited and available on a first-come, first-served
basis, and made exclusively online via www.fireflyz.com.

“High loads and strong demand for this route have encouraged us to add our fifth frequency flight,” said Firefly’s head of Marketing and Communications, Angelina Fernandez. 

Firefly anticipates to carry 1.3 million passengers by the year end.

Angelina emphasized that, “Firefly currently operates four daily flights to Singapore. We began our inaugural Singapore-Subang route with three flights daily effective July 1 in 2009, and subsequently a fourth frequency was added on July 12. This additional flight into Singapore further strengthens Firefly’s stronghold on commuters travelling for business and leisure on this route. Moreover, the high demand is an indication that travel has picked up significantly, and we are extremely pleased to be able to provide customers with more convenience and travel options.”

She further stressed the benefits of flying with Firefly whereby passengers have the convenience of flying from Skypark Subang, a city airport where their check-in process is completely hassle-free. Additionally, Firefly offers at no extra cost added values such as 20 kg of free check-in baggage allowance, assigned seating, and in-flight complimentary refreshment with snacks.

Flight schedule on Subang/Singapore/Subang route:

**5th frequency flight Singapore/Subang/Singapore effective 28th March 2010