PETALING JAYA, March 4 (Bernama) — Community airline Firefly aims to garner RM1.5 million in sales from more than 100 holiday packages to be offered at the Malaysian Association of Travel and Tour Agents (MATTA) Fair 2010.

The event will be held from March 12 to 14 at the Putra World Trade Centre in Kuala Lumpur.

“This is the fourth year we are participating in the fair and now that we are also offering destinations worldwide via Malaysia Airlines. We expect to have better revenue for this fair,” said Firefly’s head of marketing and communications, Angelina Fernandez.

Previously, Firefly had offered only 50 packages, she told reporters here Thursday.

Firefly also aims to increase its loyalty programme customers by taking advantage of about 70,000 to 80,000 MATTA Fair visitors annually, said its head of retention and loyalty, customer marketing, Danny Tang.

The airline’s theme for the travel fair is football in line with this year’s World Cup.

Among the offerings are a spa package to Phuket Orchid Resort (four days/three nights) starting at RM399 for long-distance destinations, London and Paris tour with Eurostar (five days/four nights) from RM4,699.

Caught the fever? Find the best cure for your fever now by winning yourself an Italian-made Chronotech watch worth RM1000 now! ALERT! 8 Chronotech watches to be won daily !

Just purchase Firefly Holiday Packages with us during 24-31 August 2009 and stand a chance to win these international made watches.

Daily top spender of Firefly Holiday Packages will stand a chance to win ONE (1) Italian-made watch -Chronotech worth RM 1000 and TWO(2) Malaysia Airlines tickets! (Istanbul, Kunming, Beijing, Seoul)

Overall top spender for the 8 days will stand a chance to win TWO(2) Italian-made watch – Chronotech watches worth RM 2000 and TWO(2) Malaysia Airlines tickets to Johannesburg!

For Maxis users, you get 10% further discounts, on top of this privilege, Maxis users will stand a chance to win Italian-made watches – Chronotech worth RM 700 daily when you purchase Firefly Holiday Packages of over RM 1500. For purchases of more than RM 700, you stand a chance to win RM 50 vouchers.

Log on to Firefly website at www.fireflyz.com.my to find out how you can get the promotional code now!

Happy Merdeka!

WOW! It’s the weekend! Time to win some tickets with Firefly! All you have to do is buy Firefly Holiday Packages during the weekend (18-19 July 2009) and stand a chance to fly to Gold Coast (Australia), Hong Kong, Los Angeles and Shanghai with Malaysia Airlines (MAS) for FREE!

Terms & Conditions

1. FlyFirefly Sdn Bhd (Company No. 346606-K) (“Firefly”) is holding a contest named “Wow Weekend” (‘Contest’) commencing from 18th July until 9th August 2009 inclusive (“the Contest Period”).

2. The Contest is open to all Malaysian citizens and permanent residents above 18 years of age except the following:-
a) Permanent and/or contract employees of FlyFirefly Sdn Bhd (including its subsidiaries and related companies) as well as their immediate family members; and
b) Representatives and/or agents (including advertising and promotion agents) of FlyFirefly Sdn Bhd and their immediate family members (hereinafter referred to as the “Eligible Participants”).

3. Each winner is entitled to win one (1) prize only.

4. Participants must purchase Firefly Holiday Packages during these 4 weekends only :18—19 July, 25-26 July, 1-2 Aug, 8-9 Aug

5. Participants must purchase Firefly Holiday Packages through website only. (not applicable to purchase done at travel agents or Firefly booking counter)
6. 6 winners will be announced on every following Monday via Firefly website

7. The decision for winner is FINAL
8. Prizes exclude airport tax and surcharges
9. Terms and conditions are subjected to changes without prior notice